Job Description

VP of Sales – The Dink (An Upswing Sports, Inc. Portfolio Company)

Upswing Sports, Inc. is seeking a VP of Sales to drive revenue growth and forge new brand partnerships for The Dink, our flagship media and events company dedicated to the fastest growing sport in the world, pickleball. This leadership role requires a seasoned sales professional with the ability to work independently, source and close deals, and navigate complex sales situations.

This person will work directly with the CEO and management to drive revenue and fuel growth for the overall portfolio. You will handle strategic brand partnership opportunities across all owned digital, video, podcast and social channels, as well as events and experiential activations. We are seeking a highly strategic & consultative seller who can drive revenue and grow renewal business.

The VP of Sales must be able to leverage their own client relationships to introduce The Dink to a wide suite of brands and advertisers. The candidate must possess strong quantitative & analytical skills and the ability to develop and connect with relevant cross-medium creative partnership concepts across digital media and events. We are looking for an autonomous, self-starter that can hit the ground running!

Responsibilities

• Lead the identification and exploration of new revenue opportunities across The Dink's publishing channels and events
• Identify and source leads for new partnerships and growth opportunities
• Sell directly into our newsletters, podcasts and video, web publication, social channels, events and physical activations
• Open doors with agencies to build a network of relationships and establish a pipeline of RFPs
• Establish collaborative business relationships between The Dink and Fortune 1000 companies
• Build and manage sales pipeline; manage and nurture brand partnerships
• Identify innovative ways to expand our content and experiential offerings to drive additional revenue
• Drive the company towards meeting and exceeding revenue targets while being accountable to sales and company goals
• Operate beyond conventional sales norms, relentlessly pursuing opportunities to grow the business
• Prospect, build and scale new and renewal revenue for key strategic accounts focusing on driving multi-platform, multi-year programs across social, audio, web, newsletters and experiential
• Build and establish prospecting and business development processes and procedures leverage cutting edge tactics, tools and best practices
• Ability to assess prospects’ advertising and brand goals; construct robust, multi-platform sales pitches that address needs and deliver successful outcomes
• Skilled in working with client success and marketing teams to execute strategic advertising and media campaigns that meet and exceed KPIs
• Ideate and develop new content series, events and activations to foster brand growth and introduce new monetization opportunities and brand assets

Requirements

• 5+ years of experience in sales leadership roles within digital media or publishing
• Expert understanding of the digital media landscape, namely online publishing, podcasting, video and social media
• Experience selling into experiential and events
• Adept at building partnerships, negotiating, and closing deals with brands looking to advertise and activate in digital media and experiential
• Exceptional communication skills and the ability to build relationships at all levels
• An entrepreneurial mindset, able to thrive in unstructured environments and operate autonomously
• Comfort with the possibility of moving into a Chief Revenue Officer role within a year, contingent on exceeding KPIs and revenue targets
• Exceptional communication and relationship building skills
• Strong track record of success driving revenue through discovering, prospecting, creating new business and growing and retaining existing business
• Well-organized, with strict attention to detail and proactive approach to problem solving
• Ability to prospect at scale and drive high volume of sales leads
• Extremely self-motivated

Location

• New York City

Compensation

• This position offers a combination of salary, commission, and options in the company

About Upswing Sports and The Dink

Upswing Sports is a portfolio of ventures related to racquet sports, with an emphasis on the fastest growing sport in the world, pickleball. Our cornerstone media property, The Dink, publishes daily content for millions of followers, readers and listeners across its newsletters, podcasts, YouTube channel, news website and expansive social media presence.

The Dink also hosts pickleball’s largest amateur tour, The Dink Minor League, as well as various other events like celebrity pro-ams and social mixers, and sells products via its ecommerce presence.

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